Addie Abroad: Travel Blogging and Content Creation

In 2017, I launched Addie Abroad, a travel blog dedicated to helping people explore the world on a budget. Over the years, it has grown into a vibrant online community with over 25,000 monthly visitors and 5,000+ followers on social media. Through Addie Abroad, I’ve combined my passions for writing, photography, and digital marketing to share tips, itineraries, and insights that inspire meaningful and affordable travel.

Key Areas of Focus

    • Crafted SEO-optimized blog posts on topics ranging from destination guides and travel tips to cultural experiences and budgeting hacks.
    • Content Creation: Produced high-quality photography and graphics to complement written content and drive engagement.
  2. Social Media Strategy:
    • Developed and executed a multi-platform strategy to grow an engaged audience.
    • Created eye-catching posts and stories for Instagram, Pinterest, and Facebook.
    • Leveraged analytics to refine content and improve reach.
  3. SEO and Website Management:
    • Designed and maintained a user-friendly, SEO-optimized website to enhance discoverability and improve user experience.
    • Successfully ranked high-traffic keywords, sustaining consistent organic growth.
  4. Partnership Development:
    • Collaborated with travel and lifestyle brands to create authentic sponsored content aligned with their objectives and my audience’s interests.
    • Maintained transparency and authenticity to build trust with readers.
  5. Community Engagement:
    • Fostered a loyal online community by engaging with readers through comments, social media, and email newsletters.
    • Responded to audience feedback and tailored content to their needs.

Selected Blog Posts

Here are some of my favorite blog posts that highlight my work:

  1. A Self-Guided Little Havana Food Tour: The Best Cuban Eats in Miami: A vibrant exploration of Miami’s Cuban culture, complete with local cuisine highlights and travel tips.

  2. The Perfect Girls Weekend in London: A curated guide for a memorable weekend in London, featuring iconic landmarks, cozy cafes, and stylish accommodations.

  3. Nusa Islands Guide: Where to Eat, Stay, and Play on Nusa Lembongan, Nusa Ceningan, and Nusa Penida: An insider’s guide to these stunning Indonesian islands, offering tips on transportation, must-visit spots, and budget-friendly accommodations.

  4. SSI Advanced Open Water Course with ScubaTony in Cozumel, Mexico [Review]: A personal dive into achieving my advanced scuba certification, including highlights of underwater adventures in Cozumel.

  5. 15 Charming Things to do in Cesis, Latvia: A detailed guide to exploring this charming Latvian town, featuring medieval castles, nature trails, and cultural gems.

  6. Nuremberg Christmas Market Guide: Things to do, What to Eat, and What to Buy: A festive journey through one of Germany’s most iconic Christmas markets, complete with food, shopping, and seasonal tips.

Social Media Posts

@addieabroad Can we skip to the good part? #traveltiktok #boston #vermont ♬ The Good Part - AJR
@addieabroad #travel #tiktoktravel #travelchallenge #foryoupage #foryou ♬ original sound - Addie Gray

Pinterest Posts

Skills Utilized

  • Content Writing and Editing: Delivered clear, engaging, and informative blog posts tailored to my audience’s interests.

  • Photography and Visual Storytelling: Captured high-quality images to enhance written content and drive visual engagement.

  • SEO Strategy: Researched and implemented keywords to improve search engine rankings and drive organic traffic.

  • Social Media Marketing: Grew a dedicated following across multiple platforms through consistent, high-quality content.

  • Brand Collaboration: Created compelling sponsored content that aligned with partner goals and maintained audience trust.

Results

  • 25,000+ Monthly Visitors: Sustained consistent traffic through SEO-optimized content and audience-focused strategies.

  • 5,000+ Social Media Followers: Built an engaged online community through authentic and creative storytelling.

  • Collaborations with Travel Brands: Successfully partnered with brands to create content that resonated with readers and delivered results.

 

Addie Abroad has been an incredible platform for showcasing my skills as a content creator, storyteller, and digital marketer. Through this project, I’ve demonstrated my ability to build a brand from the ground up, engage audiences, and deliver impactful results. Whether crafting compelling blog posts or executing social media strategies, my work on Addie Abroad reflects my passion for connecting with audiences and inspiring them to explore the world.